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How I started in Real Estate?

Hi friend!

When I think how I've started in real estate 17 years ago, it started by an accident not as a long planned event.

At the time I was preparing income taxes for people and the tax season has just ended and I was wondering if I should offer bookkeeping services, or what else I should do as a service business that I've started couple of months ago.

I had a background in 3 other business back in my home town in Bulgaria... I've been self-employed for the most part of my life, so that's why working 9-5 job when we moved to the States was not my desire... I always knew that I could create more and give more to the community.

Anyhow, when you move to a new country actually a new continent, and you don't know the language, the culture... and you have a family to take care of, you do anything to meet ends together...but once I felt that I feel more comfortable with the language, the customs, etc... my entrepreneurial me started talking, so I started the tax preparation's business first...

So, back to the end of 2003 Tax Season, I was talking to a friend on the phone who was in the insurance industry and wondering if I perhaps become an insurance agent?! He brought up real estate and have suggested that real estate might be a very fulfilling career for me... and as soon as I hung up the phone, the next thing I knew is I found the nearest Real Estate School in town, at that time Barney Fletcher School and signed up.

In less than a 3 months I had my Real Estate License, I signed with a Broker ( Metro Brokers/GMAC Real Estate), and I was in Business.

...and now what? 

I went to every single training my broker had, and I implementing everything they've told me to do but still didn't have any people to work with plus I had some disadvantages:

  • My English was rough
  • I was a brand new agent
  • I had a very strong foreigner's accent and we were living in the South

so, I was thinking how I can make my disadvantages actually work for me???

I thought that my best chances were if I find people who speak my native language Bulgarian, tell them what I do and offer my help to them and their friends. 

The problem was that I didn't know that many Bulgarians plus Internet was not a very big thing back in 2003 but White Pages were. Also, I knew that there might be few hundred Bulgarians in Atlanta area who also won the green card lottery like my family did but we didn't have a community or anything at that time. so this is what I did. I started looking for common Bulgarian names, and find their mailing addresses and I think I've collected about 200 people. Next, I've created a post card in Bulgarian and mailed it to them.

...and soon after I got few people called me... and this how I've started...I served them, over-delivered and they referred me to their friend, and so on...

In just 2 years I was doing 25 transaction per year, was a Top Producing Agent in my office of over 2000 agents... and all the good things... But I'll stop here for now. It;s been 17 years since then and it has not been all roses, a lot of ups and downs, and quitting once all together to come back and bring the business back to where I left it.


When I think about my real estate business, I was very successful but I was hustling, overworking and overthinking all the time, I was resistant to what my coaches at the time were telling me, I thought that I knew it all. I was very proud of myself being an immigrant and building a 6-figure business in just 2-3 short years but also I was tired, unhappy, stressed and overwhelmed...I knew there was a better way to do it and I knew the how to but I was very resistant and not coachable.. I remember between 2006-2008, I've hired and fired probably 2 or 3 coaches and lost tons of money because there was not a Money Back. Then I completely burned out in 2010 and hit a wall and decided to give up real estate and started a 9-5 job as  paralegal in a Real Estate Attorney office doing all Florida & Georgia Foreclosures ( I've learned a lot here too). So, it's been a roller coaster for me... So much experience and knowledge but somehow could not bring it home. Something was missing and I didn't want to only have a business and be miserable. What was the point?

Couple years ago I've decided that enough is enough. I wanted to be an entrepreneur but I needed to find a better way to do it. 

Entrepreneurship is not an easy task, it's simple: you attract people and you serve them , over-deliver and ask for referrals...but not easy.


Because we are humans and we have thoughts and feelings, and when you're in business for yourself there is a lot of uncertainty & risk involved, so you have to overcome your worries, insecurities, doubts, compare yourself to other agents, your own judgement... and when you don't even know that actually you're getting on on your way to reach your goals, when you're resisting it... no coach, program or guru can help you.

So, I've decided that it's time to have an open mind, be coachable and give this coaching thing a try. Then I've discovered all about mindset and how our thoughts triggered our feelings, and our feelings trigger our actions, and our actions create our results. So, actually our thoughts and believes were creating our results.

My 2 cents: Just Taking Actions is Not Enough to be Successful in Real Estate or Any Other Business. 

Anyhow, I'm right here and I want to help you. I'll continue my story at another time but if any of you are reading this and could somewhat relate, I would like to invite you to chat and see if I might help you overcome your struggles faster and get the results you want.

If you want to do that, just go over the "Work with Me" tab and follow the instructions

PS. This letter was written in one breath and might contains typos but it's from my heart to your heart, and this is what's important.




You aren’t sure how and where to start this exciting business that you’ve been dreaming of and are actually feeling confused in indecision mode because there-are-so-many-option-to-choose-from-and-you-do-no-know-which-is-the-right-decision and you feel overwhelmed with a never-ending list of to-do’s.

You’re not sure what to work on every day. Somehow this flexible schedule that was supposed to give you freedom has taken over your life and you don’t see a way out.




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